Back
Evgenia Teleshova,
Senior QA, Role Model Ambassador in Women 
in Tech Russia.
My female role model in tech

I have always found it difficult to answer the question of admiration because I grew up in an environment where I was told that my desires and life choices were “not ladylike,” and I began to believe it. Then, by a twist of fate, I found myself in IT and discovered how many female innovators exist and have existed in the world. However, even after this revelation, I still struggled to feel inspired by anyone. Thoughts like “What could I possibly have in common with Marie Curie?” often crossed my mind.

It seemed that “innovators” were exclusively women who had developed new theorems, made scientific discoveries, or launched startups, while I was merely doing my job. Then, an epiphany struck! I realized that the true innovators for me have always been the women in my circle. They inspired me with their examples and constructive conversations. They were the first to build a career while being a single mother (my first boss). They were the ones who decided to leave high-paying positions to become career coaches and inspire others (another colleague). They were the first to change their career paths after 35 (my friends and colleagues). My partners at WiT RU are also innovators for me. They create new programs, build communities, and invite fascinating speakers for webinars. Just three years ago, I had no idea such a wonderful initiative existed, and now, I am part of it.

Our future

I believe the role of women in IT and STEM will only continue to grow. I constantly see more and more women choosing technical education and then building careers in traditionally male-dominated fields. For example, when I enrolled in university, there were only three girls in my group of 36 students — less than 10%! One of the main trends enabling women to advance their careers and professional skills is remote or hybrid work, along with flexible working hours. This helps to avoid the painful choice between family and career. The time saved from commuting can now be spent with loved ones, on self-improvement, or on learning new skills.

Moreover, software products are continually improving their interfaces, making them more user-friendly and inclusive. When I compare what was available 20 years ago to what we have now, it feels like two entirely different worlds! Today, you can easily download or purchase an app from the official store. There will be an official knowledge base and video instruction and amateur video tutorials on YouTube from enthusiasts around the globe. You can even ask AI to explain how to use these tools “as I am 5 years old.” While this may seem trivial, many people abandon their endeavors if they struggle to navigate the initial learning phase. Simplifying the learning process and providing accessible resources empowers more women to continue their journey in technology.

What advice we should give to young women entering the tech industry

I have compiled a list of tips based on my knowledge and experience that I hope will help girls and young women enter and thrive in the tech industry:

  1. Don’t believe those who say it’s too hard and that you won’t succeed. You will! I promise. Of course, it will be difficult, but it’s a “doable difficulty.” It might not work out on the first try, or even the 10th, but don’t give up!
  2. Don’t be afraid to ask for help. It’s normal not to understand something or to find it difficult to handle everything on your own. We’ve all been there, and we’ve all received help — it’s okay.
  3. It’s key to want different things and to change your mind! At 20, you may have one set of goals and priorities, but by 30, they could shift, and they might change again and again.
  4. The concept of a “thriving career” or a “dream job” varies from person to person. So don’t feel ashamed if your desires don’t meet the expectations of others or if your vision of a career differs from the mainstream.

You don’t need to take a role model from the Forbes 30 Under 30. This can lead to disappointment and endless comparison. Instead, find someone with a similar background whom you trust, who has achieved what you aspire to, and try to follow their path.